Comments Off on Building Social Proof in Social Media Circles – Personal Branding Tips

Building Social Proof in Social Media Circles – Personal Branding Tips




Since the taming of fire, people have aligned themselves with various clubs, clans, groups, movements, organizations and sports franchises. The obvious illustration of this is rooting for your home team. Where were you last Super Bowl Sunday? The odds are high that you remember where you were, and that you weren’t watching the big game […]


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Comments Off on Social Media, Book Promotion and the Sweet Smell of Success

Social Media, Book Promotion and the Sweet Smell of Success




Ah, the sweet smell of success: your book is finally a household name, the topic of conversation in coffee houses and the subject of toasts in fine dining establishments. Just yesterday, you turned down a media interview due to your busy schedule. Tomorrow you’re off to Barbados for a quick dip in the salty surf, […]


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Comments Off on Noisetrade – A Hidden Gem for Book Marketing

Noisetrade – A Hidden Gem for Book Marketing




The Author’s Dream There you are, sipping coffee and cognac by the stone fireplace at a lodge near Neuchâtel, Switzerland. Your muscles are warm and loose from a day of skiing, and your mind is on the fine meal planned for the evening. Recent sales of your best seller have funded this little getaway, and […]


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