by Bryan Heathman
A mentor of mine once said there are two reasons for doing anything: the STATED reason, and the REAL reason. The REAL reason is the thing that impels us to act.
So, what drives us into action?
The REAL reason is what makes a football player finish a championship game with a taped-up dislocated elbow – an injury that would send most guys to the hospital begging for morphine. It takes a strong dose of conviction to get back into the game with such a debilitating injury.
When I was 22 and living in Anchorage, I attended dog races for fun. The REAL reason is what causes an Alaskan musher to bundle up and drive a team of sled dogs 1,100 miles through the dark and wintry sub-arctic wilderness. Running the fiercely competitive race known as the Iditarod could only happen with a very good REAL reason. Yet it happens every year.
The REAL reason is what makes a soldier stay awake for three days, what makes a fireman return to a burning building, what makes a scientist review the results of an experiment just one more time.
The REAL reason is what’s known as Drive. The beauty of it is, we all have it.
Each one of us can be a champion under the right circumstances. With the right leadership, we can all tap into our own inner drive and bring home incredible results against all odds.
Capitalizing On the Inner Game
As leaders, we can tap into the drive that motivates the people we are charged with leading and reveal their finest strengths to the world – and to themselves.
The word “drive” is defined as an inner urge that stimulates activity or inhibition; a vigorous onset or onward course toward a goal or objective.
If you find yourself leading a team, there’s only one way you’re going to get to know what drives the players as individuals. First you have to get to know them as people, find out what makes them tick, touch their minds and motives.
No one was ever pushed across the finish line and called a winner. Winning comes from the inside, from the inner drive – from the real reason. Winning is evoked, coaxed like a feral cat out of the shadows. Winning is invoked, not imposed.
Driving the Team to Win
If you find yourself leading a typical pack, you’ll notice that they’re probably a pretty diverse group. They come from varied backgrounds, and they have plenty of different real reasons.
This is actually a good thing. Their diversity is your strength. It’s up to you to unite them to work as a team.
You’ll want to be cautious, though, not to completely dampen the wild individuality inside them. Instead, you can channel it to work for the benefit of your common cause. Here are questions you can ask yourself to accomplish just that.
Getting the Team Together: Do my people have a clear sense of where we’re going and why? Do they know the role they need to play? Is each player holding the right position?
Playing By the Rules: Are my decisions and actions consistent with our stated goals? Are my team members aware of those decisions? Are we all striding together? Does your team personally understand and agree with the direction?
Using the Right Equipment: Have I created a culture that values drive as a tool? Does our culture embrace the value of the individual as well as the cohesion of the team? Do they have the tools they need, not just to play the game, but to win?
In It To Win It: Am I rewarding my team for taking on the tough duties? For making critical decisions? For giving their all?
The reason for doing anything may seem obvious to us all, at least on the surface. Harnessing the REAL reason – the inner drive – and putting it to work will inevitably yield the fruits of victory.
What will spur you on to play your best game? Your victory cup is waiting!
Bryan Heathman is the President of Made for Success. He works with bestselling authors such as Zig Ziglar, Donald Trump and John C. Maxwell in the role of publisher, rainmaker and marketer. Bryan is author of Conversion Marketing, a marketing book on converting website visitors into paying customers. Bryan’s Fortune 500 experience includes working for Microsoft, Eastman Kodak and Xerox.
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