Of all the tactics an author can use to become noteworthy, getting your book reviewed by the New York Times is right up there. A thumbs up from the likes of Publishers Weekly or the Library Journal is not just some stroke for the author’s ego. It can translate to big bucks in terms of buy-in for your book. The …
Laughter is the Best Medicine
“The human race has only one really effective weapon and that is laughter.” ~Mark Twain If you are in a Leadership role, giving a presentation, or talking in front of a group, then you know how hard it can be at times to get your ideas across. Winning over your audience can be tough, especially if you don’t first establish …
Did You Say What I think You Said!?
As a leader, you’ve probably heard lots of talk about empowering others. It’s a great concept, but when you get right down to it, there’s little evidence that it’s actually happening whenever it really is happening. Even more important, there are times when the leader’s job is to, uh… y’know – LEAD. As a leader, you’re privy to a lot …
Endless Prospects: Who Do I Talk To Next Now That My Original List Of Names Is Running Out? Part III
by Bob Burg Now you are really working from strength. Why? Plain and simply, because you are, day by day, developing a huge, ongoing list of new prospects! Since the typical person you meet has a natural sphere of influence (those they know) of about 250 people, every time you cultivate a win/win relationship with one new person, based on …
Endless Prospects: Who Do I Talk To Next Now That My Original List Of Names Is Running Out? Part II
by Bob Burg When we left off last article, you had just met some nice, quality people at a local area event. Maybe it was a “business-after-hours-type of function.” Possibly a charity ball. Maybe it was simply a party you attended at a friend’s home, where you didn’t know many of the others who were there. And, using the prospecting/networking …
Endless Prospects: Who Do I Talk To Next Now That My Original List Of Names Is Running Out?
by Bob Burg No question about it; your company provides the best product or service in your field. So, what’s the problem? Only that without an ongoing and ever-increasing number of quality names that you can add to your list on a daily basis, you’ll eventually run out of people to share your products or services with. That thought can …