How to Outline a Nonfiction Book

Many writers fear the outline process above all else, it’s tough to know how to outline a nonfiction book. In fact, they’ll commonly avoid even starting their amazing book idea simply because the act of outlining a nonfiction book overwhelms them so much. But without having an excellent outline, you’ll be hard-pressed to organize your nonfiction book in a way …

Amazon Book Review Optimization

Whether you feel good, bad, or indifferent about it, Amazon book reviews power buying decisions. The truth is, book reviews have always played a part in what people were willing to read.  The major difference now is that we have gone from simply having a chat with our neighbor at the mailbox about what book they are reading, to reading …

Finding Your Why

“Why do you do what you do?” The question comes from your seatmate during a classic airplane conversation. The two of you are on a first-class flight heading home from Dubai. Fate and your personal travel agent have thrown you together, and now you are making chit chat over strong coffee, colloquially known as Turkish coffee. The coffee tastes unusually …

The 12 Non-Fiction Writing Styles for Authors

Non-fiction books come in many shapes and forms. In fact, there are (at least) 12 distinct non-fiction writing styles for authors in the known world. Often, we explore these styles alongside our authors with the goal of helping them choose the ideal “formula” for their non-fiction book. Whether you are getting started in storyboarding your next hit or brainstorming ideas …

Book Endorsement: A Strategic Checklist for Getting the Word Out

Congratulations on following our instructions for getting quality book endorsements; you should at least be getting your friends, family or colleagues to contribute a few nice words. But if you’re really lucky, you might snare one of the highest honors an author can attain — having a prominent influencer provide a book endorsement. This is a fantastic opportunity – but …