Today I want to teach you how to get over writers block. Every creative type has faced this conundrum at some point in their process, and it seems as though it plagues writers more than anybody else. What I’d like to submit for your consideration is that writer’s block, much like a fictional novel, is a figment of our own …
Penguin Acquires Simon & Schuster for $2.1 Billion: The Big Gets Bigger…and the Tough gets Tougher for Authors
There has been a big shakeup of news in the publishing industry. America’s largest publishing house (an American division of German media giant Bertelsmann) is set to purchase Simon & Schuster, a subsidiary of ViacomCBS. This is a deal that is expected to close in the second half of 2021, and is worth more than $2 billion in an all …
Barack Obama Book Publishing Success and Insights
Barack Obama’s latest book, A Promised Land, has shattered sales records within 24 hours of publishing. Here’s what you can learn from this success.
Amazon Book Review Optimization
Whether you feel good, bad, or indifferent about it, Amazon book reviews power buying decisions. The truth is, book reviews have always played a part in what people were willing to read. The major difference now is that we have gone from simply having a chat with our neighbor at the mailbox about what book they are reading, to reading …
How to Do Keyword Research and Build Keyword Inventory for Amazon Optimization
As an author, I have little doubt that you are highly skilled in stringing together beautiful sentences with a unique, flavorful, and varied vocabulary. But alas, I am going to have to ask you to put down the creative hat you wear so well for just a few minutes and exchange it for your left-brain dominant “SEO” hat instead. We’re …
Finding Your Why
“Why do you do what you do?” The question comes from your seatmate during a classic airplane conversation. The two of you are on a first-class flight heading home from Dubai. Fate and your personal travel agent have thrown you together, and now you are making chit chat over strong coffee, colloquially known as Turkish coffee. The coffee tastes unusually …
The 12 Non-Fiction Writing Styles for Authors
Non-fiction books come in many shapes and forms. In fact, there are (at least) 12 distinct non-fiction writing styles for authors in the known world. Often, we explore these styles alongside our authors with the goal of helping them choose the ideal “formula” for their non-fiction book. Whether you are getting started in storyboarding your next hit or brainstorming ideas …
Book Endorsement: A Strategic Checklist for Getting the Word Out
Congratulations on following our instructions for getting quality book endorsements; you should at least be getting your friends, family or colleagues to contribute a few nice words. But if you’re really lucky, you might snare one of the highest honors an author can attain — having a prominent influencer provide a book endorsement. This is a fantastic opportunity – but …
Changes to Amazon Book Fulfillment: What Authors Need to Know
Recent global events have taught us that we have many things that easily can be taken for granted. One of those things no longer taken for granted are next day free shipping for Amazon Prime members. With the quarantine measures affecting the entire world, we have begun to experience slowdowns in channels that we ordinarily expect to be instant. Amazon, …
Why are Used Books Selling on Amazon the Day after My Book Released?
Writing, designing and publishing a book is an ambitious task, and when done correctly, is incredibly rewarding. It is also a difficult road to travel, given all the forks in the road along the way. After all the hard work you’ve put into writing and publishing, it is a wonderful feeling to see your book for sale in big retailers, …