Amazon Book Review Optimization

Whether you feel good, bad, or indifferent about it, Amazon book reviews power buying decisions. The truth is, book reviews have always played a part in what people were willing to read.  The major difference now is that we have gone from simply having a chat with our neighbor at the mailbox about what book they are reading, to reading …

Finding Your Why

“Why do you do what you do?” The question comes from your seatmate during a classic airplane conversation. The two of you are on a first-class flight heading home from Dubai. Fate and your personal travel agent have thrown you together, and now you are making chit chat over strong coffee, colloquially known as Turkish coffee. The coffee tastes unusually …

The 12 Non-Fiction Writing Styles for Authors

Non-fiction books come in many shapes and forms. In fact, there are (at least) 12 distinct non-fiction writing styles for authors in the known world. Often, we explore these styles alongside our authors with the goal of helping them choose the ideal “formula” for their non-fiction book. Whether you are getting started in storyboarding your next hit or brainstorming ideas …

Book Endorsement: A Strategic Checklist for Getting the Word Out

Congratulations on following our instructions for getting quality book endorsements; you should at least be getting your friends, family or colleagues to contribute a few nice words. But if you’re really lucky, you might snare one of the highest honors an author can attain — having a prominent influencer provide a book endorsement. This is a fantastic opportunity – but …

Changes to Amazon Book Fulfillment: What Authors Need to Know

Recent global events have taught us that we have many things that easily can be taken for granted. One of those things no longer taken for granted are next day free shipping for Amazon Prime members. With the quarantine measures affecting the entire world, we have begun to experience slowdowns in channels that we ordinarily expect to be instant. Amazon, …

Why are Used Books Selling on Amazon the Day after My Book Released?

Writing, designing and publishing a book is an ambitious task, and when done correctly, is incredibly rewarding. It is also a difficult road to travel, given all the forks in the road along the way. After all the hard work you’ve put into writing and publishing, it is a wonderful feeling to see your book for sale in big retailers, …