Has anyone got a tattoo of your brand? 3 Steps to Grow Brand Recall

A brand serves as an important placeholder for your company’s reputation. This means good business for you and peace of mind for your customers. When people have a good experience with a brand, they’re more likely to make a repeat purchase. In other words, they become brand loyal, even when given the choice to buy a competing product. This leads …

The Inclusion/Exclusion Principle of Branding

When did you attend your last professional networking event? It was probably not too long ago. From holiday parties to corporate mixers, we’ve all been there. Mixing and mingling is what it’s all about, getting to know interesting looking people around us, meeting new colleagues, letting our hair down and finding glamorous new opportunities. Ah, what an exciting concept! But …

Did You Say What I think You Said!?

As a leader, you’ve probably heard lots of talk about empowering others. It’s a great concept, but when you get right down to it, there’s little evidence that it’s actually happening whenever it really is happening. Even more important, there are times when the leader’s job is to, uh… y’know – LEAD. As a leader, you’re privy to a lot …

RESPECT – Find Out What it Means to Me

If we asked Aretha Franklin’s advice on leadership, what would she say? “RESPECT, that is what it means to me. Just a little respect, just a little bit!” Respect is a funny thing, especially as it relates to Leadership roles. Some people offer their respect to everyone they meet, freely and gladly. They live by the credo, “My respect is …

Leadership and Effectiveness – The 7 C’s of Getting Results

by Bryan Heathman Have you ever been cornered into buying something you didn’t really want? If you’re like most people, you’ve stocked your cupboards with more than your fair share of Girl Scout Cookies and other non-essentials sold door to door by smiling, big-eyed neighbor kids. It’s almost impossible to resist. Time and again, people in cultures around the world …

What is Success? 13-pack featuring Jack Canfield, Les Brown, Zig Ziglar, and Kevin McCrudden

Success is a journey, not a destination, and it is measured by far more than money and mile markers. But what is success, really? How do you know whether you’re on the right path? What is goal setting, and why set goals? What is motivation, and how do you stay motivated?   How do you define these factors? Better yet, …

The Power of Winning 11-pack

With The Power of Winning, you’ll hear firsthand what drives high-performing competitors. These engaging stories and strategies for success are provided by today’s top experts on winning, from New York Times bestselling authors and sports luminaries to other successful people who have bucked the odds to achieve greatness. You’ll also develop the core skills of a winner, including mastery of …

Online Business Promotion

Get found on Google!   This 16 audio collection with supporting Workbook on PDF will help you create websites that sell.  Turn your business into an online Money Machine and learn foolproof marketing techniques. Includes 16 30-minute programs and a bonus PDF workbook.   Worldwide, there are well over 6,000,000 online searches every month for eCommerce with over 33,000,000 search …