The Coming Audiobooks Boom

Digital audio downloads comprise an increasingly large share of the book market Random House / Reagan Arthur Books What were long known as “books on tape” have moved past cassettes to CDs and now, increasingly, to digital downloads. As recently as 2009, downloads represented no more than 15 percent of audio book listening. Now, according to audio executives, as much …

The 5 Steps to a 100 Year Legacy

Updated: Dec 1, 2018 I would be willing to bet that this is probably the first “how to” article you’ve read on how to become a legend. When we’re speaking of legends, I define it as a person of influence (author, speaker, musician, etc.) who is talked about 100 years from now. Recently I spent some time with a legend …

The Product Sales Funnel and the Legacy of Ideas

One of the perks of my job is that I get out from behind my desk every so often to work with authors around the world. My work takes me across the country and off to far away continents. These trips involve meeting world class speakers and best-selling authors who are seeking council on expanding their ideas to a worldwide …

The Business of Professional Speaking: Harnessing the Power of Messaging

As a keynote speaker, you are on a mission to help your audience through the power of your words and your unique delivery. The greatest challenge you will face is having your message understood by you audience and inspiring them to convert to a new way of thinking. If you’re really good, the experience will be truly transformational. There is …

How to Start Writing a Book

I’ve published over a thousand books in my career and have worked with a variety of interesting authors worldwide. Their backgrounds range from university professors and bank CEO’s to Olympic athletes and technology executives. Because writing is an art, it is easy to get stuck in the process. I’ve seen many authors become paralyzed by their own over-analysis of their …

Like Climbing a Mountain – The 5 Things to Know in Writing a Successful Book

Like Climbing a Mountain – The 5 Things to Know in Writing a Successful Book Bryan Heathman Few things are as satisfying as that feeling you get once you see the book you’ve written on bookstore shelves. At the very least, it’s a valuable conversation starter at cocktail parties. At the very best, your name becomes a household name. Some …

On Speakers Bureaus & the Business of Speaking

In my line of work as a Publisher, I work with about 250 different professional speakers. These speakers who write books use the books we publish to promote their speaking business, and vice versa. Their talent ranges from the up-and-comer to top tier speakers who give talks around the world. Many professional speakers engage with speakers bureaus and/or speaking managers …

How to Choose the Best Publishing Model for your Book

Updated: Feb 24 In my work as a book publisher I’m often asked: “what is the best publishing model for my book?” It’s an important question. After all, if you’ve responded to the calling of being an author, then you want it to give your book the best possible chance to succeed. Both experienced authors and first-timers search for publishing …

Adult Coloring Books: Catching the Wave of New Opportunity

One of the most explosive trends in the book publishing industry recently is Adult Coloring Books. Whether it’s Amazon, Barnes & Noble, airport bookstores or your neighborhood craft store, coloring books are flying off the shelves. As the early-adopter speakers and authors are jumping into this segment of the publishing business, it begs the question of whether you should too. …