Comments Off on Tell the World with a Book Trailer Video – Author Training Series

Tell the World with a Book Trailer Video – Author Training Series




Get out the popcorn and dim the lights! As an up and coming bestselling author, it’s time to promote your book the old fashioned way: with a promotional trailer. Whether your book is a fictional story or it’s the true story of a brand, passion or success philosophy, your book ought to be in pictures. […]


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Comments Off on Smarter Amazon Listings for Books, eBooks and Audiobooks

Smarter Amazon Listings for Books, eBooks and Audiobooks




Getting a book into tens of thousands of readers’ hands is no easy task. One of the greatest challenges an author faces is overcoming the problem of obscurity. Digital book catalogs have unlimited shelf space, making it increasingly difficult for interested readers to find your book. Over the weekend, I had an interesting conversation with […]


Category: book marketing, Books, Branding, Communication & Language Articles, Consumer Awareness, eBooks, publishing, publishing advice, Sales, self-publishing, Uncategorized
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Comments Off on Book Marketing – The Achilles Heel of Authors

Book Marketing – The Achilles Heel of Authors




He was in his 50’s and his steel-blue eyes could bore a hole through a sheet of steel. “What do you mean I need to launch a $25,000 marketing campaign?” Rod’s voice was steady, from years of practice leading teams for technology companies. “Listen Bryan, I didn’t sign up for this – press releases, blog […]


Category: book marketing, Books, Branding, Consumer Awareness, Contact, eBooks, publishing, publishing advice, Sales, self-publishing, Uncategorized
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